Here's how to finally read them — and stop flying blind on the part that actually matters.
You wear an Oura on your finger.
A Whoop on your wrist.
You log your sleep, your HRV, your protein, your zone-2 minutes, your sauna sessions, your cold plunges, your creatine, your magnesium, your morning sunlight.
You can tell me, off the top of your head, your average resting heart rate over the last 30 days.
And yet.
If I asked you, right now, what your apolipoprotein B number is, you'd have no idea.
You wouldn't know your homocysteine. Your fasting insulin. Your Lp(a). Your hs-CRP. Your free testosterone. Your DHEA-S. Your ferritin. Your omega-3 index. Your vitamin D, your magnesium RBC, your TSH, your T3 free, your T4 free.
You'd know your VO2 max estimate from a wrist sensor.
But you wouldn't know a single number from inside your actual blood.
You're optimizing the wrapper. Not the engine.
Let me show you something most people don't want to look at.
The standard annual physical your doctor runs tests 10 to 15 biomarkers.
That's it.
Ten. To. Fifteen.
CBC. Basic metabolic. A lipid panel. Maybe a TSH if you ask nicely. A urine dip.
Your doctor looks at the numbers, says "everything looks normal", shakes your hand, and books you for next year.
You walk out feeling fine.
You are not fine.
You are unmeasured.
There is a brutal difference between those two words, and most men don't learn it until they're in a cardiologist's office at 52, being told their LDL has been silently destroying their arteries for 18 years.
Your father didn't know either.
Neither did his.
But you have something they didn't have. You have the tools. You have the data infrastructure. You have an Oura ring and a Whoop strap and an Apple Watch and an app for everything.
And you're still flying blind.
Because none of those wearables can tell you what's happening in your blood right now.
Here's a partial list of what a standard physical does not test:
That's 25 markers. There are 75 more.
Your doctor is not testing them.
Your insurance does not cover them.
You can chase each one down individually at $40 to $200 a pop, schedule a separate Quest visit each time, wait three weeks for results that come back in a PDF with no interpretation.
Or you can do all 100+ in a single draw. In one week. For $199.
Hi. I'm part of the team at Superpower.
I'm not going to introduce you to a guru in a black turtleneck.
I'm going to tell you who actually built this and why it exists.
Superpower was built by people who got tired of the same thing you're tired of. Founders, engineers, doctors, and operators who realized the US healthcare system is brilliant at treating disease and catastrophically bad at preventing it.
We work with CLIA-certified, CAP-accredited labs — the exact same labs your hospital uses. Quest. Labcorp. The labs your concierge doctor pays $5,000/year to access.
We are HSA and FSA eligible.
We are HIPAA compliant.
We do not replace your primary care physician. We give you something your primary care physician was never built to give you: the full dashboard of what's happening inside your body, updated, tracked, and decoded.
We've been featured in The New York Times, TechCrunch, Forbes, and on the podcasts you actually listen to.
But none of that matters as much as this:
We are the system you would have built for yourself if you had a free weekend, a medical degree, a lab partnership, and an engineering team.
Let me tell you about two engineers I'll call David and Marcus.
Same age. Both 34. Both senior engineers at FAANG companies in the Bay Area. Both married, both with one kid, both within 5 pounds of the same weight. Both wear an Oura ring. Both lift four times a week. Both eat what they think is a clean diet.
For ten years they did the same thing every January. They went to their primary care doctor, got their annual physical, got told "everything looks great", and went home.
For ten years.
David kept doing exactly that.
Marcus didn't.
Three years ago Marcus turned 31. His father had just had a heart attack at 58. The cardiologist said "his cholesterol was always borderline, no one ever ran his ApoB." Marcus came home and couldn't sleep that night.
He kept thinking about a sentence. No one ever ran his ApoB.
His father had gone to the same doctor for 22 years. Twenty-two annual physicals. None of them tested the one marker that would have caught it.
Marcus opened his laptop at 2 AM and started reading.
He read for six months. Attia. Huberman. Ron Krauss on lipid subfractions. He learned that ApoB was the gold standard for cardiovascular risk, that fasting insulin shows metabolic disease a decade earlier than fasting glucose, that hs-CRP is the inflammation marker correlated with almost every chronic disease, that Lp(a) is genetic and if you have it you need to know by 30.
He tried to get his doctor to order them. His doctor ran two of them, denied the rest as "not medically necessary."
He tried Quest direct-access. The results came in three weeks later as a PDF with reference ranges and no interpretation. He didn't know which numbers were "optimal" and which were just "not flagged as dangerous." There is a massive gap between those two things, and that gap is where most chronic disease is born.
He tried InsideTracker. Fifty-four markers, $489, no longitudinal tracking, no AI, no integration with his Oura.
Then he tried Superpower.
One draw. 100+ biomarkers. Seventeen health scores. A biological age number. An AI he could ask "explain my ApoB in plain English" and get a real answer. A care team over SMS. Oura, Whoop, Apple Health all pulled into one dashboard. Results in seven days. $199.
His ApoB came back at 118 mg/dL. The optimal range is under 80. He had no idea. No symptoms. No warning. His LDL on a standard panel was "borderline normal."
He changed his diet. He started taking a specific supplement protocol his care team suggested. He retested 90 days later. ApoB was 76.
He ran it again at 6 months. 71.
He ran it again at 12 months. 68. Below his father's. Below his brother's. Below the threshold where cardiovascular risk meaningfully accumulates.
Meanwhile David, the other engineer, kept going to his annual physical. Got told "everything looks great." Kept lifting. Kept tracking his sleep.
Last month David had a routine work physical for a new life insurance policy. The insurance company ran a more thorough panel. His ApoB came back at 142.
He's 34.
He's been "fine" for 10 years.
He was never measured.
This is the gap. Two men. Same data on the outside. Wildly different futures on the inside.
The only difference between them was whether they ran the test.
This is not a "wellness subscription". This is an operating system for your body.
Here is what is included in your annual Superpower membership, decoded plainly:
Cardiovascular markers (ApoB, Lp(a), full lipid subfractions, homocysteine, hs-CRP). Metabolic markers (fasting insulin, HOMA-IR, HbA1c, leptin, adiponectin). Full hormone panel (free testosterone, total testosterone, DHEA-S, SHBG, estradiol, progesterone, cortisol AM/PM). Thyroid (TSH, T3 free, T4 free, reverse T3, TPO). Micronutrients (vitamin D, B12, folate, ferritin, iron sat, magnesium RBC, omega-3 index). Liver, kidney, blood count, inflammation, immune function.
Your biomarkers are not random numbers. They are grouped into 17 categories — cardiovascular, metabolic, hormonal, inflammatory, immune, brain, gut, etc. Each gets a score. Each score gets a trend line over time.
Not the number on your driver's license. The number your blood says you actually are. Most high-performers are shocked to discover they are 4 to 8 years older biologically than they thought. Some are 6 years younger. Either way, you should know.
Not "eat more vegetables." A specific, personalized plan tied to your specific biomarker patterns. What to change. What to add. What to stop. What to retest in 90 days.
You can ask it "why is my ApoB high when my LDL is normal?" and get a real answer. You can ask it "what should I prioritize first?" You can paste in a study you saw on Twitter and ask "does this apply to my numbers?" It answers in plain English, citing your actual labs.
Real humans. Clinical support. When you have a question that the AI can't answer, a person responds. Not "in 5 to 7 business days." Same day.
Oura. Whoop. Apple Health. Garmin. Your wearable data and your blood data finally talking to each other in one dashboard.
Toxins. Heavy metals. Gut microbiome. Continuous glucose monitor. Galleri multi-cancer screen. All at member pricing, all integrated into the same dashboard.
Because one draw is a snapshot. The whole point is the trend. You'll want to retest in 90 days, 6 months, a year. Members pay a fraction of retail.
Imagine, twelve months from now, sitting down with a screen open in front of you.
On that screen is a dashboard.
You scroll down. There's a green line. It says "based on current biomarker trajectory, your estimated risk of a major cardiovascular event in the next 10 years has dropped from 8.2% to 1.4%."
Now imagine, that same dashboard, but you never opened it.
You never ran the test.
You kept tracking your sleep on your wrist. You kept hitting your protein numbers. You kept doing zone 2 on Tuesdays.
And inside your body, somewhere between your sternum and your liver, a number you've never met has been quietly building for ten years.
The gap between those two futures is a $199 lab draw.
That's it.
That's the entire difference.
This is not about adding more wellness to your life. You already have wellness. You already have discipline. You already have the wearable. You already have the protocol.
You are missing the layer of truth underneath all of it.
You are an engineer running a system with no observability. Superpower is the observability layer.
Let me handle the objections every high-performer asks before they sign up.
Because Quest will sell you 8 panels. Each one a separate visit. Each one a separate PDF. No biological age. No AI interpretation. No longitudinal tracking. No wearable integration. No care team. If you actually run 100+ markers individually at Quest direct-access, you'll spend over $2,000 and end up with eight PDFs you don't know how to read. Superpower is one draw, one dashboard, one interpretation, one $199.
This is the most reasonable objection. The answer is: every biomarker comes with three things — an optimal range (not just "normal"), an action it's tied to, and a priority score. You don't act on 100 things. You act on the top three things your dashboard tells you to prioritize. The other 97 are tracked but not screaming at you. That's the whole point of the scoring system.
Fair question. No. It is trained on the medical literature and given access to your specific biomarker history. It will refuse to make a diagnosis. It will refuse to prescribe. It will explain numbers, suggest questions to ask your doctor, and connect patterns across your data. When you need a human, you message the care team.
You do. Superpower is HIPAA compliant. Your data is encrypted, never sold, and can be deleted on request. Read the policy.
About 12 of the 100+ are. The other 85+ are not. That is the entire premise of this product.
Oura and Whoop measure outputs. Heart rate, HRV, sleep stages, recovery scores. Estimates. Inferences. InsideTracker tests 54 markers, no AI, no wearable sync, no care team, $489. Superpower tests 100+, with AI, wearable sync, care team, retesting at member pricing, $199. It is not another subscription. It is the missing one.
It is a CLIA-certified, CAP-accredited, HIPAA-compliant clinical testing service with an interface that doesn't make you want to claw your eyes out. Call it what you want.
I'll be blunt.
Every quarter you delay this is a quarter your biomarkers continue moving in whatever direction they're moving, without you knowing.
If they're moving toward optimal, you don't know how fast.
If they're moving toward chronic disease, you don't know at all.
Marcus tested at 31. His ApoB was 118. Three years and three retests later it's 68.
If he'd waited until his annual physical "felt necessary" — meaning his late 40s, when his doctor would have noticed something — he would have had 17 more years of arterial damage. Seventeen.
Compound interest doesn't only work for your 401k. It works against you in your arteries, your insulin sensitivity, your bone density, your hormone trajectory, your inflammation baseline.
Every year you don't measure is a year the compounding happens in the dark.
You are 34, or 38, or 41, or 29. You will not be those ages forever. The numbers happening inside your blood today are setting the slope of the next thirty years of your life.
You can fly blind for one more year.
Or you can run a lab draw next Saturday morning, have results in your dashboard by the following Sunday, and finally know what's actually going on.
The difference is one drive to a Quest location and the time it takes to read this page twice.
If you tried to assemble what Superpower gives you, à la carte:
Not because it cuts corners. Because the founders built the infrastructure so the unit economics work at scale. CLIA labs. Software. AI. Care team. One subscription. No middleman.
$199 a year is fifty-five cents a day.
You spent more than that on coffee this morning.
When you become a Superpower member, you also unlock:
This is a $5,000+ stack of capability for $199.
"I'm a 36-year-old engineer in Seattle. I've been Oura-tracking for four years. I thought I was in great shape. My first Superpower panel showed an ApoB of 124 and a fasting insulin of 11. I had no symptoms. None. Three months and two protocol changes later, ApoB is 79, insulin is 4.8. I would not have caught any of this with an annual physical. This is the most valuable $199 I have ever spent."— Daniel R., Seattle WA
"I'm a founder, 41, in Austin. I'd been chasing fatigue for two years. Slept fine on the ring, ate well, trained well. Superpower flagged my ferritin at 19 and my vitamin D at 17 — both deep in deficient. The care team walked me through a protocol. Six weeks later, energy back. My doctor never ran either marker."— Marcus T., Austin TX
"I'm 33, female, runner, NYC. I joined Superpower after my partner pushed me to. My biological age came back as 28. That was the most quietly satisfying number I've seen in years. I now know exactly which levers are giving me that 5-year edge. I'm protecting them."— Priya S., New York NY
"I bought a concierge membership last year for $4,800. Got a deep panel and a doctor consult. Got the same depth from Superpower for $199 and a better interface. Cancelled the concierge."— James K., San Francisco CA
"I'm 38, finance, Boston. Family history of early heart disease on both sides. I was already on Attia's protocol. What I didn't have was data on my Lp(a). Turns out I have it. High. That information alone changed how aggressively I treat my LDL. Superpower flagged it. My doctor never had."— Andrew L., Boston MA
You're at the bottom of this page.
You've read the whole thing.
That means one of two things is true.
Either you already know your body is running 100 numbers you've never seen, and you're done flying blind. In which case, click below.
Or you're still hesitating because some quiet part of you doesn't want to know. Doesn't want to find out that something is off. Doesn't want the dashboard to light up red.
I'll just say this.
The number is happening either way.
You're either reading it, or you're not.
Reading it gives you ten years of warning. Not reading it gives you zero.
Ten years is enough to fix almost anything inside the human body.
Zero is enough to fix nothing.
The choice is not "do I want to know or not."
The choice is "do I want a decade of runway, or do I want to find out at the cardiologist's office."
That's the real choice.
100+ biomarkers · Biological age · AI chat · Care team · Wearable sync · HSA/FSA eligible
Get Superpower — $199/year →P.S. A year from now, you will either have twelve months of biomarker data telling you exactly what's working, what's not, and what to fix next. Or you'll have twelve more months of guessing from your wrist.
Twelve months from now is going to arrive whether you run the test or not.
The only question is whether you'll have the numbers when it does.
P.P.S. Marcus retests every 90 days. David is still going to his annual physical. Both of them are 37 now. One of them knows his numbers. The other one will, eventually. The cost of finding out late is not measured in dollars.